Dr Richard M Marshall

I've always liked to build things. Since I outgrew Lego I've been building software, development teams and most recently companies.

I'm Founder and CTO of Rapid Mobile Media Ltd in Edinburgh, Scotland. We founded the company in February 2004. We mobilise applications, but are now focussing on Ad360 Mobile Advertising Platform.

I like to think of us as creating mobile applications that people actually use, but we go much deeper than that.

This blog, however, is much more about my observations on the last frontier, the world of mobile technology. And anything else that crosses my path.


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Ending roaming - totally or just for calls home?

Vodafone have very publicly cancelled roaming charges for this summer. Well done to them! Backed by a huge advertising budget, it seems that calling while abroad will have been much less painfully expensive this year. On arriving in France clear SMSes stating the cost of data (£5/day) and that roaming charges were voided for Passport customers were received.

What wasn’t clear was what the cost of receiving calls would be - or Vodafone-to-Vodafone calls while travelling, or calls within the country. So we wait and see what the phone bills bring up. There is no getting away from the fact that billing is complex, and trying to explain it succinctly does miss out a lot of detail on the many possible charging scenarios.

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